Hello there!

I am Vedangi.

I build content engines that work: strategy, storytelling, and systems for AI-era products.

Skills and Expertise

I create smart, user-focused digital experiences that transform your ideas into reality.

AI Content Design & System Architecture

Building content for AI-powered experiences. Engineering prompts for LLMs, designing natural multi-turn conversations, and creating taxonomies that teach models user intent. Developing few-shot learning strategies, handling model errors and hallucinations, and building governance frameworks that scale across capabilities.

Content Marketing Strategy

Turning complex products into stories that drive action. Building go-to-market strategies, crafting messaging that converts, and creating frameworks that move audiences from awareness to adoption. Researching audiences, positioning against competitors, and measuring performance to prove business impact.

Content Analytics & Measurement

Making content decisions backed by data. Running A/B experiments, analyzing user behavior to identify friction, and measuring impact through conversion metrics. Designing experiments, researching users, and translating insights into scalable strategies that move business goals.

Featured Work

Real-world systems, automated content orchestration frameworks, and product launches designed for scale and clarity.

Architected an intent-based RAG content framework for Amazon Ads, boosting AI resolution rates by 18.6% and preventing 20.9K support contacts.

Redesigned the Promotions AI skill from static Q&A to a guided task-completion flow, increasing resolution rates to 67.24% by optimizing content for cross-platform user journeys.

Embedded AI guidance directly into workflows, achieving 3.2x higher engagement than traditional help documentation.

Engineered three specialized AI agents to automate content production, reducing turnaround time by 45% while maintaining strict quality standards.

Automated the discovery and closure of knowledge gaps using a multi-agent system, replacing manual auditing to resolve recurring issues at scale.”

Unified campaign workflows for 1.4M advertisers through a scalable content-migration framework, projecting $200M+ in operational savings.

Redesigned DSP onboarding into a workflow-integrated content system, reducing annual support contacts by 2,000+ while achieving an 85% positive advertiser response rate.

Optimized high-stakes sales event performance by implementing a journey-based content strategy, reducing policy-related creative rejections by 38 bps and preventing 3,000+ support contacts.

Exploring how media and communications accessibility impacts development across diverse regions through peer-led conversations and actionable insights for global change

Authored core organizational tenets for Datassential, codifying the company’s values, culture, and ethics into a definitive guide for their food analytics operations.

Transformed Writing Symphony’s digital presence through data-driven content and social media campaigns.

Overhauled policy content to drive a 25% reduction in creative rejections and deployed contextual in-console guidance that slashed campaign defect rates by 72%.

Shaping the voice of intelligent systems

Most of the content I design is invisible. When an AI assistant responds clearly, that is the verbal layer I shape: prompt guidelines, dialog trees, and semantic safeguards.

I bridge the gap between complex backends and user success, structuring simple, customer-first messaging and using conversion analytics to measure and optimize every interaction.

Connect

Available for key stakeholder calls, recruiters, or strategic consultation.

Skills & Expertise

AI Content Design

Building content for AI-powered experiences. Engineering prompts for LLMs, designing natural multi-turn conversations, and creating taxonomies that teach models user intent.

Product Marketing

Turning complex products into stories that drive action. Building go-to-market strategies, crafting messaging that converts, and creating frameworks that move audiences from awareness to adoption.

Content Analytics

Making content decisions backed by data. Running A/B experiments, analyzing user behavior to identify friction, and measuring impact through conversion metrics.

About me